Comments on: Melbourne’s $240,000 Logo Makeover

By: Eagle Imagery

Eagle Imagery — Thu, 13 May 2010 15:49:40 +0000

Well, if you think there’s been some infringement, there’s little point gassing about it here. For what it’s worth, you’re not the only designer to have had this ’shock’.

By: Moonstonestreet

Moonstonestreet — Thu, 13 May 2010 15:01:05 +0000

Here’s the link to my flickr: http://www.flickr.com/photos/m.....603547964/

By: Eagle Imagery

Eagle Imagery — Thu, 13 May 2010 13:11:50 +0000

You’re not the only one…

By: Moonstonestreet

Moonstonestreet — Thu, 13 May 2010 07:54:26 +0000

Back in April of 2006, I designed the Moonstonestreet Designs logo for my portfolio. It was inspired by the walls of Tadao Ando’s architecture. The “M” logo can also be a cantilevered beam.

The year’s 2010 and I absolutely didn’t expect myself to be scourging my files of 2006. But I did. Because just this lunch, I stumbled upon the logo design of the City of Melbourne at the The Cool Hunter’s website.

I knew it’s a perfect match the first time I saw it. But just to be sure, I edited it in Photoshop and put my own M logo on top. It is near-perfect identical.

I’m not from Landor or something. But I now believe that some people could think of the same, exact, precise shapes at different times for the same purposes.

By: Locky

Locky — Wed, 21 Apr 2010 01:37:56 +0000

They spent a fraction of pepsi’s remake, and did a 100% better job, FOR MELBOURNE, a capital city in Australia. Hardly a international brand in comparison to pepsi.

By: jj

jj — Tue, 30 Mar 2010 08:39:54 +0000

I think it’s very good.
Take a look at “ROC 100 years logo”
http://www.nownews.com/2010/03/29/91-2585298.htm
really sad.. :(

By: Lou

Lou — Thu, 12 Nov 2009 16:57:54 +0000

I must say I feel a ”deja vu” when I look at the Melbourne logo and what happened in my home town with the design of the logo and the price. Here is a link so you can make your own opinion:

http://network.nationalpost.co.....-logo.aspx

And I think the world of 3D had a two big influence on this logo.

thks

By: Nick

Nick — Fri, 16 Oct 2009 05:18:01 +0000

I think it is ugly as sin.

Bloated, clunky, dated and harshly angular. I don’t see how it fits with the city of Melbourne at all, being such a fast moving, high tech place – this seems terribly out of sync. And it definately doesn’t reflect any of the culture or atmosphere you can find in Melbourne.

I’m just glad I live in Brisbane so I don’t have to look at it.

By: Matty

Matty — Wed, 26 Aug 2009 13:57:24 +0000

I like the way the M is made up of fragments. I have to agree that that is a huge amount of money but there was probably more involved than just the logo and I would imagine that there would have been a large number of changes made before the final design was reached. I am not so keen on the typography but I will put my hand up and say that I do really like what they have done with the M. Not all the colour options work so well. I do like the one made of blue tones only the best.

By: Jason Nockels

Jason Nockels — Wed, 26 Aug 2009 07:18:18 +0000

I would have done it for half the price