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Taste The Rainbow: A New Logo For Skittles

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Taste The Rainbow: A New Logo For Skittles


Skittles New Logo

London designer and designers’ favorite Miles Newlyn worked with Dragon Rouge to create a new logo for the Skittles brand name of candies. His multi-colored tongue concept is a literal though stylized translation of the brand’s slogan, “Taste the rainbow.”

The official Skittles website is worth checking out too.

What are your thoughts?

Via LogoLounge.

Posted in Logo Design Evolution, Logo DiscussionComments (56)



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